Tagged
Listings
2 articles
Product
One Listing, Five Jobs: How EuKreate Works
A price to research, a home to present, captions and a video to produce, a question at 9:40 p.m., and inquiries to follow up. Five jobs, five tools, and context that rarely survives the trip between them. Price, Launch, Promote, Engage, Convert around one listing, with the judgment left where it belongs.
Abhishek Pandey7 min read
Workflow
Rethinking the listing
At 10:18 p.m., a buyer opens a listing for a home she may want to tour. The description says the roof was replaced in 2019 and the solar system is owned. She wants to know whether the roof work happened before or after the panels were installed, whether the warranty transfers…
Abhishek Pandey10 min read